Welcome to
The Social Effect

We’re a specialist digital marketing
agency who believes there’s always
a smarter, faster and better way
to market your events.

TELL ME MORE

Welcome to
The Social Effect

We’re a specialist digital marketing
agency who believes there’s always
a smarter, faster and better way
to market your events.

 

TELL ME MORE

We help you grow your
B2B events. More Exhibitors,
Visitors, Sponsors & Attendees.


More Exhibitors,
Visitors, Sponsors
and Attendees

B2B event marketing needs a new approach. Traditional event marketing is rapidly losing its effectiveness. Our new digital world needs a new digital approach. Introducing Agile Digital Marketing for B2B Events organisers.

We help you grow your B2B events.


B2B event
marketing needs
a new approach

Traditional event marketing is rapidly losing its effectiveness. Our new digital world needs a new digital approach.

Introducing Agile Digital Marketing for B2B Events organisers..


Why digital event marketing needs
a new approach

Your event prospects take multiple digital and social routes to registration. Unless you are reaching your audience at all stages of the funnel, across all channels and devices, your marketing needs a new approach.

READ MORE

We help you grow your
B2B events. More Exhibitors,
Visitors, Sponsors & Attendees.

More Exhibitors,
Visitors, Sponsors
and Attendees

B2B event marketing needs a new approach. Traditional event marketing is rapidly losing its effectiveness. Our new digital world needs a new digital approach. Introducing Agile Digital Marketing for B2B Events organisers.

We help you grow your B2B events.

B2B event
marketing needs
a new approach

Traditional event marketing is rapidly losing its effectiveness. Our new digital world needs a new digital approach.

Introducing Agile Digital Marketing for B2B Events organisers..

Why digital event marketing needs
a new approach

Your event prospects take multiple digital and social routes to registration. Unless you are reaching your audience at all stages of the funnel, across all channels and devices, your marketing needs a new approach.

READ MORE


What we think you should know about us

We’ve walked in your shoes
We know how sore your feet get traipsing around conference and exhibition halls. We understand the challenges and opportunities you confront day-in, week-out because we’ve been there.

Two ears + one mouth
We listen twice as much as we speak. We know that your situation is unique, and we want to fully understand your needs before we even begin. Our mouths ask the right questions, and our two ears are trained to listen until our digital light switch flips.

Digital DNA
Digital exploration and agility is coded into our DNA. We love when historic channel keep performing yet know how to help you prosper in a dynamic digital ecosystem that is in a constant state of change.


What we think you should know about us

We’ve walked in your shoes
We know how sore your feet get traipsing around conference and exhibition halls. We understand the challenges and opportunities you confront day-in, week-out because we’ve been there.

Two ears + one mouth
We listen twice as much as we speak. We know that your situation is unique, and we want to fully understand your needs before we even begin. Our mouths ask the right questions, and our two ears are trained to listen until our digital light switch flips.

Digital DNA
Digital exploration and agility is coded into our DNA. We love when historic channel keep performing yet know how to help you prosper in a dynamic digital ecosystem that is in a constant state of change.


What we can do with you.

From improving results from a single channel to adding new ones to your marketing mix, or partnering with us to designing a comprehensive digital marketing strategy, we have the solution you’re looking for.

GEOFENCING &
GEOCONQUESTING

DESIGN &
DEVELOPMENT

SOCIAL MEDIA

CONTENT
MARKETING

ONLINE COMMUNITIES
AND GROUPS

GEOFENCING &
GEOCONQUESTING

DESIGN &
DEVELOPMENT

SOCIAL MEDIA

CONTENT
MARKETING

ONLINE COMMUNITIES
AND GROUPS

CONVERSION RATE
OPTIMISATION

DATA ENRICHMENT

EMAIL MARKETING

PAID ADVERTISING

SOCIAL SELLING

CONVERSION RATE
OPTIMISATION

DATA ENRICHMENT

EMAIL MARKETING

PAID ADVERTISING

SOCIAL SELLING


Your Agile Event Marketing Team

From Community Managers to Paid Media experts, Data geeks to Creatives and everything in between, our team of digital event marketing professionals all believe there is always a smarter, faster and better way to market your events.

Barend Potgieter

MANAGING DIRECTOR

Elisah Chibvamushure

CHIEF PROJECT MANAGER

Nadia Mcdonald

HEAD OF PAID MEDIA


Recent Case Studies

How we achieved a
9.3% Conversion rate
for Automechanika
Birmingham on social
media.

Medlab me: How we
used location based
mobile advertising to
deliver for Abbott

Fintech scotland 2016: how we reached a 14.24% Click-through rate and proved the success of our social sharing solution

“As exhibition organisers, we work with The Social Effect to drive visitors, convert pre-registrations to visitors, create buzz, and work with our exhibitors to drive stand traffic to our events from multiple social media channels. They are inventive and creative, and bring
a sense of humour to a B2B trade event”

Rob Sherwood
Managing Director,
Messe Frankfurt UK


The Organisers and Events we partner with

In 2017 we have worked on over 150 conferences, 30 trade shows and 120 corporate
B2B events to help them increase attendees, visitors, exhibitors and foot traffic.

Clients

                                                                               

Agency

Clients

Agency

About Us

The B2B event experts

We’re a global team of B2B Event Marketing Specialists who pride ourselves on helping Trade Show Organisers, Exhibitors, Conference Producers and In-house Event Teams to grow your event, solve your digital marketing challenges, and maximise your return on investment

Recent Case Studies

  • How we achieved a
    9.3% conversion rate for Automechanika Birmingham
    on Social Media

  • How we built an engaged community of Top Tier leads
    for Fuel Education’s solutions

  • The Innovation Forum: How
    we built a relationship with
    436 marketable leads in
    4 months

Contact

United Kingdom

+44 ( 0) 207 993 2199

uk@thesocialeffect.com

United States

+44 ( 0) 919 348 4685

usa@thesocialeffect.com

France

+33 (0) 04 8358 0882

france@thesocialeffect.com

South Africa

+27 021 3001 804

sa@thesocialeffect.com

Head Office

Penhurst House Office

11 352 Battersea Park Rd

London, SW11 3BY

Get in touch

Get in touch with us today
to find out how we can put our
expertise to work for you.


GET IN TOUCH

Privacy Policy   |   Cookie Policy   |   

Privacy Policy   |   Cookie Policy   |