The Social Effect Team

About Us

We’re not just any old Social Media agency. And just because we play in the world of B2B and Events doesn’t mean that we are stuffy and boring. We help clients generate real leads and event attendees, build awareness and learn more about their customers.

We are a company with a mission: To upend the status quo and bring the power of social media to bear on the world of B2B and event marketing. If you ask us, we’ll tell you that no-one deserves to be bored by social content, and that there is no reason why a corporate brand can’t be every bit as exciting and enticing as the latest sneaker and soft drink brand.

Our strategies and solutions are drenched in research, baked in with a deep understanding of the target market and topped off with the latest social media tactics. But don’t just take us on our word. Take a look at our Case Studies to see how we’ve put our expertise to work for our clients.

“I am astounded by the engagement, the Community continues to generate trackable leads, The Social Effect are true partners”

Nicole Bono, Marketing Director, Fuel Education

Established in 2011, we are now a global team of 20 social-business experts, with offices in four countries, speaking five-languages and supporting clients and communities 24 hours a day.

The Team

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REGAN GEORGE

Founder & CEO

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BOB ETHERIDGE

Managing Director USA

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NICK JENKS

Commercial Director

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BAREND POTGIETER

Managing Director

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ELISAH CHIBVAMUSHURE

Operations Manager

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ERIC LOUW

Head of Business Development

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AYESHA YON

Lead Community Manager

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EBEN MEYER

Head of Innovation & Product Development

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MARSHA JURD

Lead Community Manager

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SHAUN CARR

Business Development Manager

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LOREN SHAPIRO

Community Manager

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HUSAIN BOODHOO

Data Specialist

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JONATHAN LEE CHING

Community Manager

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MITCHELL KOCH

Graphic & Web Designer

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FARENTINO ADAMS

Social Media Manager

Get in touch with us today to find out how we can put our expertise to work for you.

Get in Touch

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