Digital marketing
insight and thinking
for the B2B event
industry.

Boy, you really learn a lot from helping market hundreds of B2B events! In our blog, we convert our learnings into actionable insights to help you overcome your event marketing challenges. We also share tactics and strategies that let you harness the power of digital marketing for your own B2B event.

Grow your B2B event with an online community

Grow your B2B event with an online community

Grow your B2B event with an online community Social media has opened up a whole new world for B2B event marketers. The best way to take advantage of this - drum roll please - is to have an active, engaged online community for your B2B event. Facebook and LinkedIn have...

read more
25 Reasons Your B2B Event Needs Personas!

25 Reasons Your B2B Event Needs Personas!

What do the below global B2B events have in common? Generic messaging, unfocused targeting and missed opportunities. What we wouldn’t give to create personas to help them reach and convert their target audiences. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 17 19 20 21...

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LinkedIn Groups: Everyone loves a comeback.

LinkedIn Groups: Everyone loves a comeback.

Linkedin groups: Everyone loves a comebackLinkedIn Groups used to be one of the top candidates for event marketers looking to establish a community to support their main event. But in recent years their star has dimmed somewhat. I’ve even heard some people throw...

read more
Grow your B2B event with an online community

Grow your B2B event with an online community

Grow your B2B event with an online community Social media has opened up a whole new world for B2B event marketers. The best way to take advantage of this - drum roll please - is to have an active, engaged online community for your B2B event. Facebook and LinkedIn have...

read more
25 Reasons Your B2B Event Needs Personas!

25 Reasons Your B2B Event Needs Personas!

What do the below global B2B events have in common? Generic messaging, unfocused targeting and missed opportunities. What we wouldn’t give to create personas to help them reach and convert their target audiences. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 17 19 20 21...

read more
LinkedIn Groups: Everyone loves a comeback.

LinkedIn Groups: Everyone loves a comeback.

Linkedin groups: Everyone loves a comebackLinkedIn Groups used to be one of the top candidates for event marketers looking to establish a community to support their main event. But in recent years their star has dimmed somewhat. I’ve even heard some people throw...

read more

Get in touch with us today to find out how you
can benefit from our services to market B2B events.

GET IN TOUCH

About Us

The B2B event experts

We’re a global team of B2B Event Marketing Specialists who pride ourselves on helping Trade Show Organisers, Exhibitors, Conference Producers and In-house Event Teams to grow your event, solve your digital marketing challenges, and maximise your return on investment

Contact

United Kingdom

+44 207 993 2199

uk@thesocialeffect.com

United States

+1 919 348 4635

usa@thesocialeffect.com

France

+33 4  2311 0023

france@thesocialeffect.com

 

 

South Africa

+27 21 300 1804

sa@thesocialeffect.com

Head Office

Penhurst House Office

11 352 Battersea Park Rd

London, SW11 3BY

Get in touch

Get in touch with us today
to find out how we can put our
expertise to work for you.


GET IN TOUCH

About Us

The B2B event experts

We’re a global team of B2B Event Marketing Specialists who pride ourselves on helping Trade Show Organisers, Exhibitors, Conference Producers and In-house Event Teams to grow your event, solve your digital marketing challenges, and maximise your return on investment

Contact

United Kingdom
+44 207 993 2199
uk@thesocialeffect.comUnited States
+1 919 348 4635
usa@thesocialeffect.com

France
+33 4  2311 0023
france@thesocialeffect.com

South Africa
+27 21 300 1804
sa@thesocialeffect.com

Head Office
Penhurst House Office
11 352 Battersea Park Rd
London, SW11 3BY

Get in touch

Get in touch with us today
to find out how we can put our
expertise to work for you.


GET IN TOUCH

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The Social Effect - Event Marketing Agency

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